“Give a man a fish and you feed him for a day.

Teach him how to fish and you feed him for a lifetime.”

We’re celebrating a significant milestone at JRB: 25 years of continued service to America’s business lending community. JRB was founded in 1994 by business lending executive Joanna Bruno. A longtime champion for small business development, she saw a need for a consulting firm that gives clients personal attention and programs tailored to their needs. It’s worked.

Today J.R. Bruno & Associates is the longest running consulting firm to SBA and business lenders in the country.

What sets us apart. Our dedicated core team is focused solely on serving JRB clients. We have decades of SBA and business lending experience – combined for the team, nearly 75 years. We’re not going anywhere. We love serving you. We love what we do.

One great advantage. Some of us were clients before joining JRB, giving us a unique perspective on client needs. We know our clients’ issues because we’ve sat in their chairs. We also continue to live every day by our motto: “Give a man a fish and you feed him for a day. Teach him how to fish and you feed him for a lifetime.”

“My favorite thing about having been a JRB client and now a tenured associate is the sharing of knowledge. Continued engagement with our clients and knowing how much knowledge they gain from working with us gives them a platform for continued successful SBA programs.” −Rebecca Mendoza, Senior Associate

“As clients, we got outstanding support from JRB. In addition to regular processes and procedures, JRB’s expertise was invaluable in areas many lenders rarely deal with, such as liquidations, workouts and charge-offs. My decision to join JRB was easy. I love working with our clients, especially teaching and helping build processes within SBA departments.” – Lori McCausland, Senior Associate

“Over the years I had heard of the exceptional reputation the JRB Team has in the SBA industry. Joining the team was a real honor. Building the capacity of community-based lenders is not only exciting: It is personally rewarding.” Richard Jeffrey, Associate CDC/504 Programs

Dedication. Commitment. Hands-on-Guidance and Coaching. Custom Programs. Our JRB Team has the expertise to assist you in every phase of the process. What’s more, we’ll stick with you through every crisis and roller coaster economy. If you’re already a JRB client, thank you for your business and your loyalty. If you’re new to us, check out our JRB Team and our services. We look forward to working with you. Here’s to many more successful years!

Your JRB Team